2012 Laboratory Outreach Conference

June 7th, 2012

Las Vegas, Nevada

Chi Solutions is proud to partner with G2 Intelligence to present the 2012 Laboratory Outreach Conference to be held June 6-8, 2012 in Las Vegas, Nevada.

June 7, Jim Root, MBA, Advisor and Senior Consultant, will present "Outreach Roulette:  Which Model Would You Bet On?"  Attendees will gain knowledge and insight into selecting an outreach business model and how this choice has become one of the top strategic issues for laboratory executives.  This session will detail the leading models to consider, as well as examine the pros and cons inherent to each and how changes in the healthcare market may influence you rchoice of model.

Jim will also be one of the panelists for "Winning Ways:  Seizing Opportunities for Outreach Growth," which will examine several key strategies available to outreach programs to grow their service lines and optimize outreach.

Also on June 7, Jeff Myers, CFO, will present "Gaining the Upper Hand:  Think Like a CFO."  This session will provide a CFO’s perspective on how to best align your laboratory with the expansion strategies of your parent organization in a way that is mutually beneficial.  Attendees will walk away with the knowledge of how to outline the steps for building a business case to acquire new equipemnt or add FTEs, as well as, compare and contrast strategies for presenting the merits of outreach testing to a CFO.

Jeff will also be one of the panelists for "Upping the Ante:  The Future of Laboratory Outreach,"  which will explore some of the key opportunities for outreach programs amidst market and healthcare system upheavals.

June 8, Kathy Murphy, PhD, CEO, will present the findings of Chi’s exclusive Eleventh Comprehensive National Laboratory Outreach Survey:  Industry-Transforming Trends Revealed.  Attendees will walk away with knowledge regarding key trends vital to outreach marketing, including revenue and volume growth, IT capabilies, and managed care contracting, giving them a competitive edge in the marketplace.

For more information on the 2012 Laboratory Outreach Conference or to register, please click here.

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